When Nike announced that it will be releasing a 2016 Back to the Future-inspired sneakers ready for public next month, fans of the movie and Nike shoes alike are already anticipating for November to come.
Today is a good day for fans as Nike is raffling eighty-nine pairs of Marty Mcfly’s self-lacing sneakers from Back to the Future II. The iconic and futuristic Nike Mag will be portioned out to lucky sneaker heads by way of an online raffle.
Video Courtesy: Nike/YouTube
A donation of $10 to the Michael J. Fox Foundation for Parkinson’s Disease grants entry to the raffle and entrants can donate as many times as they want. It means more chances of winning and the money will be going towards a great cause as well.
Michael J. Fox, when asked about his thoughts on Nike’s announcement of the release of Nike Mag, said in an interview with Forbes, “They’re awesome. Nike has been such a great partner to us and so supportive of us. And it’s such a unique way to do it. Because people are freaked about these shoes.”
The drawing is open primarily to the US and Canada starting from Oct 4 and ends on Oct 11. Winners of the digital drawing will be notified on Oct 17. All of the money raised in the raffle will be going to the MJFF, to help find a cure on Parkinson’s and raise awareness as well.
A similar event was also done in 2011 by Nike partnered with Fox where they auctioned a different version of the sneakers and raised almost $10 million in 10 days for the foundation.
Nike will also be holding live auctions for its iconic sneakers in London, Hong Kong and New York in coming months. As of now, only sizes 7, 9, 11 and 13 are available and up for grabs. Nike suggests to go one size up if there are no more available size of the highly coveted sneakers.
But for those who are unlucky individuals (meaning most of us) who don’t score one of the extremely limited kicks, meanwhile, will have to wait for the official HyperAdapt 1.0 to be available on November.
Video Courtesy: Wired/YouTube
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