WWE announces SmackDown is going live, confirms brand split is happening

WWE announces SmackDown is going live, confirms brand split is happening

The WWE has announced that SmackDown will be going live during Tuesday nights at the USA Network starting on July 19. The rumored brand split was also confirmed by the company and a superstar draft is going to happen.

For the first time in WWE history, SmackDown will be airing live on Tuesdays as part of the company’s New Era. In the official website of the WWE, both Monday Night Raw and SmackDown are going to have separate superstar rosters.

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“WWE’s flagship programs will both leverage the incredible depth of our talent roster, distinct storylines and the unpredictable nature of live TV. This move will undoubtedly build more excitement and deepen engagement with our fans around th­e world,” WWE Chairman Mr. McMahon said.

The WWE main roster is still strong even though many talents were released this month and more pink slips are expected to be handed out in the coming days. Drafting stars from NXT were also teased as the developmental system was mentioned in the official report.

The return of injured stars like John Cena and Seth Rollins were also pointed out as one of the reasons why the WWE decided to have another brand split. Other injured stars such as Bray Wyatt, Randy Orton and Neville are also expected to be back in the next several weeks.

The brand extension was first introduced in April 2002 when the WWE acquired many of the contracts from WCW and ECW. It lasted until August 2011 when the company decided that they want their product to be shown in all kinds of platforms and dissolve the brand split.

Nonetheless, it’s very interesting to know which superstars will be drafted on what brands or what titles will be on each show. The WWE currently has one world title, two secondary titles, one tag team title and one women’s title. It is also unclear who will be running Raw and who will be taking control of SmackDown.

Photo Courtesy: WWE.com