CNBC is set to broadcast new Lebron James TV show in Cleveland in August.
The show entitled Cleveland Hustles will be aired on the cable network at 10 p.m. on August 24. It is a show in which business friends of James and his partner/co-executive producer Maverick Carter will mentor four local, aspiring entrepreneurs.
Rumors about LeBron James breaking the heart of his home state for the second time are still on fire with Cavaliers taking a hard time getting a spot for being this season’s title contender. Golden State Warriors and San Antonio Spurs seems to be dominating the hardcourt this season which makes it harder for the team to have the chance to be back in the finals.
With James’ show in Cleveland, some people think that it would be awkward if he will leave his team in the nearing NBA free agency. According to Cleveland.com, James has never said anything about leaving the Cavs for the second time and has in fact indicated that he would finish his career there.
James’ role in the show will likely make a cameo.
According to Cleveland.com, in a press release by CNBC about Cleveland Hustles:
“In this new unscripted series set in Cleveland, Ohio, NBA superstar LeBron James and his longtime friend and business partner Maverick Carter will give four up and coming local entrepreneurs the chance to realize their own dreams while also helping to revitalize a neighborhood in Cleveland. Four of LeBron’s and Maverick’s trusted business experts will be enlisted to help give the fledgling entrepreneurs the chance of a lifetime – financial backing, expert guidance, and a storefront to launch their enterprise. Over the course of the season, viewers will see if the entrepreneurs have the ambition, creativity, and hustle necessary to succeed — and in so doing, help a neighborhood that desperately needs investment. “Cleveland Hustles” is produced by SpringHill Entertainment and Magical Elves with LeBron James and Maverick Carter as executive producers for SpringHill Entertainment and Dan Cutforth and Jane Lipsitz as executive producers for Magical Elves. Jim Ackerman and Marshall Eisen are the executive producers for CNBC.”
James is already part of other TV shows. Based on Wikipedia, off the court, he has been featured in books, documentaries, and television commercials have hosted the ESPY Awards and Saturday Night Live and starred in the 2015 film Trainwreck.
Photo courtesy: Keith Allison/Wikimedia